Team profile

We work as equals, celebrate as a team & have fun with each other. Startup India Recognized Agritech startup It was during one such journey to the Indian country-side that the idea was born. The deep travels into the villages exposed the abysmal living conditions of the farmers, despite the enormous hard work they put into their lands, connections. Season is an award winning Agritech start-up offering end to end last mile connectivity solution. Season app sends need based alerts, manages accounts and offers smart learning solutions. Season is a marketing app for Agri input merchants which helps merchants build farmer's directory, send free marketing messages about products, weather, crop advisory etc. which helps them to grow their business by 50%. It brings trust in the agricultural value chain by creating a transparent relationship between distributors, retailers and farmers. The app currently covers merchants of majorly 6 states - Uttar Pradesh (UP), Bihar, Rajasthan, Haryana, Punjab, Madhya Pradesh(MP).This Agri-platform is available in both Hindi and English languages.

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1. Farmer Acquisition with SMS Marketing: Agri merchants are provided 2500 messages completely free of cost which they can use to inform farmers about their shop, inventory, weather, crop etc. For all these messages Season provides a pre-filled template which they can use to build trust among the farmer community thereby growing their business. Merchants can also create invoices of their registered customers as well as can send credit reminders individually.

2. Weather forecast for farmers: Season has the best weather widget which provides 5 days weather forecast in advance. Retailers/Merchants can access weather forecasts based on their location to help farmers make smart agriculture choices. Weather updates include rainfall, temperature & humidity. We know extreme weather is an emergency for our Kisan and send them emergency alerts. Brought to you in association with the world-renowned weather service provider- Farmonaut.com.

3. Distributor Network: Merchants can choose from a large network of distributors depending on their location for buying and selling fertilizer and seed. All these distributors are distributed on the basis of their districts and the merchants have access to all these distributors at the click of a button. With this wide distribution network, retailers can source their products at the right price and at a much faster speed.

4.Daily News: Stay updated with local, national and global developments in Indian Agriculture. The News Feed section tells the retailer about government schemes, licenses, crops, soil, fertilizers that you can benefit from and informs you on how to avail the same. This information is compiled from authentic and publicly available media sources like amarujala.com, patrika.com, aajtak.in. Specific sources of further information are mentioned in the relevant articles.

5. Farmer Record (Khata) Book: Using this, Agri merchants and retailers can replace their traditional bahi khata with a new digital ledger. Agri input merchants can use this to maintain their customer’s records. They can use this to keep record of credit (Jama) and debit (Udhaar) transactions for their trusted customers. Merchants can send payment reminders for beej (Seeds), khad (Fertilizers/Agro-chemicals), pesticide etc. purchases. The merchant can simply add the farmers on his bahi khata and the farmer’s record is maintained 


Co-founder - Tejas Sonkule
Utkarsh kambale.

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